Agent Signatures — All Markets

Internal · Updated July 2026


What this article covers

Rules for using agent signatures in customer replies. Signatures are applied via Zendesk macros — never typed manually. This ensures consistent formatting across all markets and brands.


How to apply signatures

  • When composing a reply in Zendesk, apply the relevant signature macro before sending.
  • Signatures include: agent first name, role, brand name, and website.
  • Never type a signature manually — always use the macro.
  • If your market's signature macro is missing, notify your Team Lead.

Important rules

  • Always use the correct brand name — never sign as "Signomatic" on a Skyltmax, Schildermaxe, or Bordenmax ticket.
  • If you are covering a colleague's market temporarily, use that market's signature macro.
  • Max does not add signatures — applying the signature is always the agent's responsibility via macro.